Build Your Own StoreBuild Your Own Store

Yup, you can have your own merchandise store within seconds. Stock it with all the merchandise you have, including your old product. Set up offers (BOGO, discounts, etc) and turn your business into...well....a bigger business.


MerchandiseManage Inventory

Whether you're selling before, during or after registration, imATHLETE effectively manages your inventory and automatically indicates an item/size is sold out. It's automatic. If only the rest of life were that simple.


Generate New Revenue

Generate New Revenue

If you’re not selling merchandise, you’re leaving money on the table. We'll help you pick it up with the most powerful e-commerce platform in the industry. Sell merchandise items wherever you want, whenever you want and however you want. Whether that's in your own store, through the registration flow or on your own website, we've got you covered. 



Contact us to learn more:

"[Other people say] that the customer support team at imATHLETE was really good, and now I see why

Generate New Revenue

Incentives To Drive Registrations

Don't think of merchandise as a stand alone product. It is part of an overall strategy.  We let you use unique incentives that help drive more registrations.  Whether it's a BOGO (buy one get one free) or Company Gift Certificates, it's all in your hands.  


The Best Event Companies Sell Custom Merchandise

Generate New Revenue

A merchandise strategy isn't just selling a t-shirt. It's about creating products that build your brand and excite your participants.  "In Training" gear, "Finisher" gear, unique sayings, motivation, inspiration.  The companies that succeed are the ones that see the benefit of merchandise.  We can teach you how.  


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E-Commerce: Powerful, Customizable and Simple

The most robust e-commerce platform in the industry enables you to sell more merchandise

  • Inventory control
  • Sell before, during and after registration
  • Incentives to increase registration



Set Up Your Registration Now - it's free